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Home Case Studies Dustless Sandblasting

Dustless Sandblasting

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Our Client’s Story

Our client specializes in professional sandblasting services across multiple industries, including construction, commercial, industrial, marine, and automotive. As they expanded into the paint industry, they aimed to strengthen their brand presence and capture a larger market share in the Mainland and Lower Mainland — areas characterized by high competition and strong demand for industrial finishing services.

Challenges They Faced

Despite their expertise and strong reputation in their existing markets, the client faced:

  • Low online visibility for local service-related searches in targeted Mainland markets.

  • A website that was outdated, difficult to navigate, and not optimized for conversions.

  • Inconsistent branding and engagement on social media platforms.

  • Limited digital lead generation, relying heavily on word-of-mouth referrals.

Solutions Provided

  • Website Redesign & Development
  • Search Engine Optimization
  • PPC Google Ads
  • Social Media Marketing & Management

Results Achieved Within 6 Months

Since 2012, Folks has been providing outstanding digital marketing solutions for businesses aiming to rule the internet market.

56%

USER TRAFFIC
Increase in Organic Traffic

8.44K

TOTAL IMPRESSIONS
Increase in Visibility on SERP

110+

GOAL CONVERSIONS
Leads Captured

52%

ENGAGEMENT INCREASE
Increase Page Views

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Our Solution: A Strategic SEO Approach

To help them achieve their goals, we implemented a comprehensive digital strategy, including:

  • Website Redesign & Development – Built a modern, mobile-responsive WordPress site with improved navigation, service-specific landing pages, and clear call-to-action forms to capture leads. Integrated industry portfolio galleries and before/after visuals to showcase expertise.
  • Search Engine Optimization (SEO) – Conducted a local SEO audit, optimized service and location pages with targeted keywords (e.g., “marine sandblasting Vancouver,” “industrial painting Lower Mainland”), improved site speed, and implemented structured data markup.
  • PPC Google Ads – Launched targeted campaigns for high-intent search queries in the Mainland and Lower Mainland. Optimized ad copy, bidding strategies, and landing pages to reduce cost per lead and maximize ROI.
  • Social Media Marketing & Management – Enhanced presence on Facebook, Instagram, and LinkedIn with consistent branding, project highlights, and seasonal promotional content. Used geo-targeted ads to reach commercial and industrial decision-makers.

The Results:

By aligning website improvements, SEO, paid advertising, and social media marketing, the client significantly increased visibility, generated qualified leads, and built brand recognition in new markets.

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