Working Hours :

Monday - Friday, 10am - 05pm

(250) 580-3532

About Image

Our Client’s Story

Our client is a reputable HVAC service provider with over 40 years of experience. They deliver reliable heating, ventilation, and air conditioning solutions tailored to their customers’ unique needs.

Challenges They Faced

Their goal was to increase local brand awareness and generate higher-quality leads for HVAC repairs, installations, and maintenance service calls.

Our Solution: A Strategic Approach

We implemented a multi-channel digital marketing strategy to increase visibility, generate leads, and drive HVAC service bookings. This included:

  • PPC Google Ads — Precision-targeted campaigns focused on high-intent HVAC search terms to capture ready-to-book customers.
  • Social Media Marketing — Paid and organic campaigns to engage local homeowners and businesses, showcase expertise, and build brand trust.
  • Website Development — Enhancements to site structure, mobile responsiveness, and service pages for improved user experience and conversions.
  • SEO (Search Engine Optimization) — On-page and off-page optimization to boost search rankings, especially for location-based HVAC keywords.

Solutions Provided

  • PPC Google Ads.
  • Social Media Marketing.
  • Website Development
  • SEO (Search Engine Optimization)

Our numbers speak for themselves!

Since 2012, Folks has been providing outstanding digital marketing solutions for businesses aiming to rule the internet market.

875k

AD IMPRESSIONS
Ads Visibility on SERPs & SM

5.8K

AD CLICKS
Engagement with Ads

141

TOTAL LEADS
Form Fill-Ups + Calls from Ads

23$

COST PER LEAD
Amount Spent per Lead

Services
SEO Optimization

Our Key Strategies:

  • Crafted and optimizedPPC campaign to attract qualified leads and maximize ad spend efficiency.
  • Launched targeted social media ads and enriched organic content to drive engagement and strengthen local brand presence.
  • Improved website design and navigation for a seamless user journey, making it easier for visitors to book services online.
  • Developed high-quality SEO strategies, including keyword targeting, local backlink building, and technical site improvements to increase organic visibility.

Services